Seller Acquisition & Onboarding Associate - West Bengal

Seller Acquisition & Onboarding Executive – West Bengal

AnBazar is an Indian multi-vendor e-commerce marketplace connecting shoppers with sellers, brands, manufacturers, and businesses across India.

We are looking for a motivated Seller Acquisition & Onboarding Executive based in West Bengal to help us identify and onboard new sellers and product suppliers to the AnBazar marketplace.

About the Role

The role involves finding potential sellers, brands, manufacturers, wholesalers, and businesses that have products suitable for selling online. You will research and gather verified seller leads, record their contact details, communicate with potential sellers, and help interested businesses register and get onboarded on AnBazar.

The work may be performed online, by phone/WhatsApp, or offline through direct visits and local business networking, depending on the requirement.

Key Responsibilities

• Find potential sellers, brands, manufacturers, wholesalers, and product businesses in West Bengal.

• Identify businesses that are already selling through other websites, marketplaces, social media, or their own websites.

• Research and collect genuine seller leads from relevant online and offline sources.

• Record seller information and contact details accurately in the provided Excel/Google Sheet format.

• Contact potential sellers by phone, WhatsApp, email, or other appropriate channels.

• Explain the benefits and basic process of selling on AnBazar.

• Follow up with interested sellers and help them complete seller registration.

• Assist sellers with the initial onboarding process when required.

• Maintain accurate records of contacted, interested, registered, and onboarded sellers.

• Report progress and verified results according to the agreed stage or campaign.

• Identify suitable manufacturers, brand owners, wholesalers, and suppliers for specific product categories.

• Participate in special seller acquisition campaigns when required.

Who Can Apply?

We are looking for candidates who:

• Are currently based in West Bengal, India.

• Can communicate clearly in Bengali and preferably Hindi and/or English.

• Are comfortable speaking with business owners, sellers, manufacturers, and suppliers.

• Can use Excel or Google Sheets for basic data entry and record keeping.

• Can independently research businesses and find potential seller leads.

• Have good communication and follow-up skills.

• Can work independently in an online, remote, field-based, or hybrid environment.

• Have an interest in e-commerce, sales, business development, or marketplace operations.

Preferred Experience

Previous experience in any of the following areas will be useful:

• Sales or business development

• Telecalling or field sales

• E-commerce seller acquisition

• Marketplace onboarding

• Vendor or dealer management

• B2B sales

• Local business development

• Manufacturer or wholesaler networking

Freshers with good communication, research, and follow-up skills may also be considered.

Performance-Based Engagement

This role is initially structured around defined stages and deliverables rather than a fixed monthly salary.

Example initial stage:

Stage 1: 30 verified seller leads → ₹2,000

Target completion may be approximately 7 days, subject to the agreed campaign requirements.

Stage 2: For each successfully registered/onboarded seller → additional agreed incentive

Stage 3: Special category, brand, manufacturer, or regional seller acquisition campaigns → separate assignment and mutually agreed compensation

The exact targets, verification criteria, incentives, timelines, and payment terms will be discussed and agreed before the assignment begins.

Future Opportunities

After successful completion of an initial assignment, AnBazar may offer:

• A new seller acquisition assignment

• A longer-term contract

• Category-specific seller acquisition work

• Manufacturer or brand acquisition campaigns

• Regional seller acquisition campaigns

• Seller onboarding and relationship management responsibilities

• Opportunities in other states as AnBazar expands

Future assignments will depend on business requirements and previous performance.

Important Note

A verified seller lead must contain genuine and usable business information and valid contact details according to the requirements provided by AnBazar. Lead quality and successful verification will be considered when evaluating completed assignments.

This is a performance-based opportunity, and compensation is based on agreed deliverables rather than a guaranteed fixed monthly salary unless a separate employment or contract arrangement is agreed.

Work Mode

Online / Remote / Field-Based / Hybrid, depending on the assignment.

Location Requirement

Applicants must currently be based in West Bengal, India for the initial assignment.

How to Apply

Submit your application through the AnBazar Careers page with your basic details, location, relevant experience, and a short description of why you are interested in seller acquisition and onboarding.

Shortlisted applicants may be contacted for a brief discussion before the assignment or contract is finalized.

Verified Seller Lead